Building on its heritage, Lidea capitalises on more than 80 years of expertise and experience to improve genetic performance and find new seed varieties. Researchers and breeders use new technologies to find innovative and personalised solutions in products, services and digital decision-making tools.Innovations in varieties enable Lidea to meet the new challenges facing farmers and societal needs, in terms of food, animal feed and bioenergy (methanisation, biomass, etc.).Lidea is one of Europe’s leading organic seed producers and offers farmers the possibility to meet the growing market demand. By 2030, the share of organic farming in the European Union is expected to reach 10% of the usable agricultural area, compared to 7.5% in 2018.

Creativity

Every day, more than 2,000 Lidea employees work to serve farmers. Researchers and breeders ensure a flow of innovation in genetics and varieties through a European testing network, to address the technical and territorial characteristics of each plot (organic farming, biostimulants, resistance to different types of stress and optimisation of variety usage).Technicians and agricultural engineers advise a network of multiplier farmers to increase the economic performance of their farms. In total, nearly 47,000 hectares are planted each year.For decades, Lidea has relied on a network of international subsidiaries with sales teams in close proximity to customers, to foster exchanges and understand the issues they face, with the aim of offering them personalised support and solutions adapted to their needs all year round.

Proximity

Lidea relies on collective Intelligence, developing synergies with its partners and employees to pool expertise in research, industrial tools and marketing.By anticipating farmers’ needs and working collaboratively, Lidea has become a pioneer in seed breeding to offer varieties that are precisely suited to their needs. Lidea is committed to developing competitive research in applied genomics and varietal selection. This cutting-edge knowledge makes it possible to offer farmers new varieties with improved agronomic qualities, particularly in terms of plant resistance to diseases and crop pests.Lidea is involved in research programmes of international scope to propose innovations in varieties with high added value, through the following programmes:SOLTIS, one of the world’s major breeding programmes, Lidea offers farmers a comprehensive range of sunflower seeds in all market segments: linoleic, oleic, Clearfield®, Clearfield® Plus, organic.INNOLEA, Lidea contributes to the varietal improvement of oilseed and protein crops by promoting their adaptation to stressful environmental conditions.GIE (Economic Interest Grouping) GRASS, Lidea works on the best varietal composition to produce balanced, high-quality fodder for livestock feed.EUROSORGHO: In 2009, Lidea built the first sorghum research programme in Europe through its subsidiary EUROSORGHO. The company is constantly innovating with this crop by creating hybrids adapted to new outlets.

Collaboration

With expertise across the entire value chain, Lidea ensures traceability from the field to the provision of seed to farmers, to guarantee a high quality end product.Lidea is determinedly agile, constantly improving its processes by pooling the expertise of its employees and partners, but above all by motivating them to take up the challenges of the agriculture of today and tomorrow.

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LIDEA BRINGS BETTER YIELD

LIDEA has expertise in the entire value chain: from research, design, selection and seed production in the field, to the marketing of finished products.CREATES&nbsp; Lidea invests in R&amp;D to offer a comprehensive and differentiated range of high added value solutions. Research means genetics at the service of varieties; Development means designing new products based on our partners’ products or applying new technologies to seeds. They also refer to services dedicated to the performance of production (Decision Support Tool).&nbsp;CUSTOMISED&nbsp; Lidea focuses on Customer Satisfaction by developing proximity to its customers, listening to their needs, and providing them with tailored solutions and customised alternative practices.SUSTAINABLE SOLUTIONS &nbsp; Lidea is determined to become a major player in certain segments including agroecological solutions and organic (for example, the Caussade Semences EcoSolutions). Lidea offers sustainable solutions that meet farmers’ expectations and take account of climate and environmental challenges.MULTI-CROP SEEDS&nbsp; Lidea proposes a wide range of seeds enabling each farm to optimise its profitability, by offering corn, sunflower, cereals, rapeseed, forages and plant cover, soybean, sorghum, pulses and service plants.GENERATING ADDED VALUE Lidea proposes a comprehensive approach that contributes to the economic profitability of farms by aiming to improve the cropping system (crop rotation).THROUGHOUT THE YEAR Lidea offers a wide range of seeds (winter and spring crops) and solutions, enabling each farm to optimise the profitability of its crop rotation.

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